Assembled in NYC... a New Balance Story

I was in NYC for one day and had the opportunity to check out the New Balance Experience Store next to the Flat Iron Building. It was a cool little shop. NB actually transported part of their Maine factory all the way to New York (machinery and people). The woman showing us around had worked at the Skowhegan Factory in Maine and was brought down specifically to build shoes in the store. If you want, you can ask for her to assemble shoes right in front of you... doesn't get much more fresh than that!


















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