Vertical Space and Neon Lights

One very interesting thing about shopping in Hong Kong is you'll notice that retail space is vertical. Since Hong Kong is one of the most densely populated cities in the world, there is not much unused real estate. Therefore, if the stores want to expand, it needs to go "up"... and as you can imagine, if you don't know where you're going, it's very easy to get confused (I've had many of those "lost in translation" moments). Also, you have to love the neon lights!

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